Bowled Over By Inspiration? For Chef Bradley Herron, It’s Right Under Your Nose.

Tuna Bowl, constructed.

Ever made a “garbage salad”?  The Genuine Hospitality Group’s Culinary Director Bradley Herron has.  Head scratch?  It’s not what you’re thinking.  Or maybe it is?

Perhaps you’ve had this moment, too, standing in front of a refrigerator looking for something good to eat and the landscape is bleak — a few lonely remains, a couple of scallions here and a half a lemon there, the bundle of parsley looking more like a bushel, and mismatched jars with innards haggard like the end of the DMV line.  It’s the look of resignation.  But this is not what everyone sees in what’s left on shelves or hidden in the pantry. If you’re Brad, you just need a stainless mixing bowl and boom! You are the envy of the office with special requests for lunch.

“Cleaning house.  It’s how we like to do things here over the course of a week, and it’s how the tuna bowl happened.” Brad explains to me on the line at Michael’s Genuine last Friday. “I saw this bag of wild rice sitting around waiting to die and thought about what we could make with it.  It starts with what you have, not always what you can order, and goes from there.  We can supplement with a few special things and make something really delicious. Cooking creatively is usually always about cooking smart.”

Vegetarian’s delight — Grain Bowl with sprouts, calabaza, radish, avocado, sambal

Lunch’s Tuna Bowl, and its Grain Bowl counterpart at dinner, snuck up on the menu over the past couple of weeks and have been a big hit at the office and in the dining room.  On Friday, fresh yellowfin came very finely chopped with seasonings including sambal, an Indonesian chile sauce we love for its intensity of flavor (mostly due to fish sauce).  The bowl is then constructed with a foundation of mixed grains including wild rice, red quinoa and farro onto which sliced cucumbers and radishes, nice looking hydroponic arugula, shaved white onions, bean sprouts and alfalfa, butter lettuce and a hulking half scoop of cubed avocado are packed. A favorite Vietnamese dressing, also fish sauce based, nuoc cham, is drizzled liberally.  Last week, the Tuna Bowl popped on Instagram with tail feathers of green and purple on display in baby fire sorrel.

“Yea, and it’ll have different things next week, too,” Brad continues.  “It’s a different way of looking at the recipe development process — maybe even backwards from the perspective of someone who is used to looking up recipes in a book and shopping for ingredients to conceive a menu.  But it makes for an efficient and creative kitchen, and there’s no reason why cross utilization shouldn’t apply to the home cook looking to eliminate waste and maximize flavor. Lots of cost savings, too.”

Teach a man to load the ingredient wall — left to right — from ripe, to ripening. This process brings back of house and front of house together to make the dining room stand for something (beautiful) and function properly for cooks in need of ingredients as the tickets come in.

What initially piqued my interested in Brad’s bowls was the idea of what makes for a good one. There is a formula, and it’s not how your corner “poke” shop does it DIY, a recipe for over doing it. Simplicity and restraint, sure, but really it’s about one thing — balance. At Michael’s Genuine it produces successful menus from the practicality and practice of cross utilization and is the essential notion all of our Genuine kitchens are built on. This is why the bowl canvas is so apt.  For our cooks, this idea informs the roadmap for every single dish.  It’s about the interplay of texture, color, flavor and temperature to create contrast and, if not thoughtfully considered, is what can make or break even a technically perfect one.

Look for more bowl variations to come, as well as what’s new for Miami Spice beginning August 1, posted daily @michaelsgenuine and where we now have a video of the tuna bowl assembly.

Bowls on fire at MGFD. What combo is up next?

An All American Summer at Michael’s Genuine® Begins with Burgers & Brats for Fourth of July Week & Miami Spice

Lychees arrived and mangos are beginning to hit now, but the true sign of summer is when monster calabaza of all shapes, sizes and coats of paint roll in, a jaunty color guard roll for Michael’s Genuine ingredient wall.  Well, they’re here, and so are two opportunities to take advantage of the season at our flagship: Fourth of July Week specials and Miami Spice.

Jaunty alright.

Burgers & Brats for Fourth of July Week — From Monday, July 2 to Sunday, July 8 for lunch and dinner only, Chef de Cuisine Tim Piazza is bringing back his cheeseburger of 2017 National Burger Month fame and adding a dog companion.  The All American Double Cheeseburger includes 2, 4oz patties, American cheese, bacon, shredded lettuce, sliced tomato and pickles on a Martin’s potato roll for $22.  In the dog department we have Bratwurst with sauerkraut and mustard on a Martin’s potato bun for $16 with choice or fries or greens.  At dinner, it’s plated with grilled sourdough.  We fancy.

Miami Spice — From August 1 to September 30, enjoy weekly-changing 3-course prix fixe menus. MGFD will offer lunch for $23 Monday through Thursday and dinner for $39 Sunday through Thursday, including supplements from our regular menu at special prices for those who partake in this annual city-driven restaurant promotion. Highlights include Crispy Okra with pimento cheese, Steak Salad with kimchi, butter lettuce and peanuts, and Marinated Cherry Tartine with roasted shallot, fresh ricotta and thyme. For lunch, it’s really just about the return of the Falafel Wrap. Having gone down the Instagram rabbit hole to no avail, we take solace in beholding her soon once again for all the world to see and enjoy.

 

Kneading Lessons & a Learning Legacy on the Road with the Vetri Family

Growth happens when we are exposed to new things — or sometimes, the same things but new ways of doing them.  When we have those with the experience, passion and patience to teach us, something beautiful happens in the exchange.  An invitation to cook at the annual Great Chefs Event for Alex’s Lemonade Stand in Philadelphia last week presented such an opportunity for The Genuine Hospitality Group culinary assistant Dillion Wolff — to stage at Vetri Cucina, thanks to Michael and friend Marc Vetri.  A chef respected by his peers for his talent and heart, Marc has cultivated a stable of acclaimed chefs and restaurants since his flagship Vetri Cucina opened in Philly in 1998. It’s hard enough to be a for-profit business in this business, so 20 years is many lifetimes in the restaurant world, especially when you are also running a foundation in tandem.  Vetri Cucina set the tone and proved a solid foundation from which to build, recognized for the level of care taken in honoring and elevating the traditional Italian kitchen.  Its special tasting menu has minted this gem in the canon of American dining and won multiple James Beard Awards for its offspring, Jeff Michaud and Mike Solomonov to name a few.  If Marc is the OG progenitor, Vetri Cucina is the primordial Italian wedding soup.

The dining experience at Vetri is an ode to the mother country and its love of food unlike any other. In addition to the dining room, guests can arrange for private dinners, as well as partake in cooking classes on site.  As Dillion found out, perhaps the education most important happens daily among its cooks in service — a recipe of teamwork and technique.  It’s a place where bread, pasta and even polenta made from scratch means milling the flour in house.

“Going into it there were a few things I was curious about, like making fresh pasta, for example,” Dillion reflected on the phone Monday.  “How they run service is so different than Harry’s or Genuine Pizza — even Michael’s Genuine or Amara.  We are talking a 30 seat restaurant where 40 covers is a crazy busy night.”

TGHG Culinary Director Bradley Herron snagged Dillion for his team in February 2017 from Michael’s Genuine, where he had been working the line for a year after interning there during culinary school.  The culinary assistant role is a unique one, providing support to all Genuine group entities — from Amara at Paraiso to Fi’lia in the Bahamas to our commissary kitchen — with ongoing training, their chefs with last minute help on the line, working Michael Schwartz Events including private parties from cocktail receptions to cooking classes and off-site catering, and handling special projects.  Really everything under the sun.  Most recently, Dillion worked with the Genuine Pizza cookbook team on a week-long photoshoot.  The 150 pictures of recipes and lifestyle shots due to publisher Abrams Books quickly became 180, including several step by step instructive images for which he and colleague Brandon Green served not only as prep cooks but subjects.

Some of the Genuine Pizza cookbook photo wall, most of Dillion’s hands!

“This job requires flexibility and versatility, but it demands a good attitude,” Bradley explained.  “You have to be able to jump in to help and get things done at a moment’s notice, and they need to be done right. Dillion is as fast as he is proficient, but these are strengths that as a cook you always want to be improving upon.  That comes with experience, time on the line and repeated exposure to new environments and things.”

Dinner at Vetri is conceived based on each table, and everything isn’t the same.  The on the fly structure is part of the challenge, the fun and the instruction.

“It was cool to see how dynamic the approach is with the tasting menu,” Dillion reflects.  “It’s not just what the chef wants to do, it’s trying to make the diner’s experience as custom and to their tastes and food preferences as possible.”

The first day, Dillion was a fly on the wall for service, and they would make him an extra of each dish to taste. Tuesday was spent with the baker, milling fresh flour and baking bread.  He worked service with “pasta guy” and also helped with private events upstairs.

“Matt, the executive chef… On Monday he was the dishwasher.  I mean, it really sets the tone when the first courses come in heavy and the pasta cook comes in to help put it out.  You could tell in the kitchen that it was a huge team effort,” he reflected. “Everyone will do whatever. The whole operation is impressive, the attention to detail and craft but also people being genuine with each other — and incredibly welcoming to me.  They didn’t want to ask me to do things, like the stuff that’s not glamorous, and I’m there to work and to do anything. I had so many questions and no one got annoyed with me!”

The City of Brotherly Love indeed. Something we can all benefit from emulating!  Follow Dillion on Instagram @dillion_wolff.

Wellness in the Schools is Right on Target in Broward County Public Schools!

Like father, like son!  Class is always in session with Wellness in the Schools and last night was no exception at Wynwood Yard where we celebrated some important school year-end milestones with cooking class led by Chef and inspired by recipes from Genuine Pizza and Michael’s Genuine Food & Drink, with help from Harry Schwartz and TGHG culinary assistant Brandon Green.  The tireless team behind this cause close to our hearts in NYC and Miami reached this year’s goals with the Broward County Food & Nutrition Services including first annual Cook Camps.  This week they will train 10 new schools and their cafeteria staff on new menu items from local chef partners including:  Michael Schwartz Kale inspired Pizza, Clarke Bowen’s Black Bean and Plantain Quesadilla, Chef Aria’s Pesto Panini, Roasted Veggies from Chef Julie Frans, and Whole Foods Pesto Pasta with Tomatoes.

Back in October, when Chef launched the Kale Pizza at McNicol Middle School, he got to experience a day in the life of the cafeteria. Spending time with Ms. Naomi, the heartbeat of that kitchen, the students and watching them try a new food item such as Kale, made his day.   Every chef who participated in “Chefs Move to Broward” worked to generate excitement in the cafeteria, amongst the students and to get their recipe on the line!  Next year will only get better.  Amazing job as always by NYC founding leaders Nancy Easton and chef Bill Telepan and the team on the ground in Miami led by Allyce Perret-Gentil, our in-school chef partner Leonor Azpurua, and so many more.   As Michael says, they do all the work! We’re just humbled to be along for the ride.  Here are the recipes from last night’s festivities for your home use.

Stirring Things Up for Negroni Week at Michael’s Genuine® & Amara at Paraiso

If you’re a lover of a cocktail that leans a little bitter, you’ll want to visit the bars at Michael’s Genuine® Food & Drink and Amara at Paraiso ASAP.  It’s Negroni Week, the annual celebration of our favorite early evening Italian ritual that piques the appetite for all things nocturnal – especially poppable bar snacks like cheesy yuca puffs.

Amara at Paraiso’s trifecta of sultry red deliciousness.

Beginning today through Sunday, both restaurants have a list of special twists on this classic cocktail known for its amaro bite but celebrated for its exquisite balance.  We can and do conjure the classic at a moment’s notice — 1:1:1 of equal parts sweet vermouth preferably Carpano Antica, gin and Campari — but this week gives us a little license to get creative, and the juices have been flowing!  A portion of proceeds from each cocktail purchased will be donated to causes close to our hearts — at Amara assistant GM Maria Pottage offers 3 specials which support Outside In, helping homeless youth and marginalized people move towards improved health and self-sufficiency.  Michael’s Genuine’s bartender Jorge Hernandez offers a new negroni each day as its “Market Special” to benefit Wellness in the Schools, a national non-profit we work with in Miami that teaches kids healthy habits to learn and live better. Menus are listed below, so plan accordingly.

Below, pictured left to right.

Amara at Paraiso ~ Special Negroni List (13)
Negroni at Paraiso – Sotol por Siempre, Barsol Perfecto Amor pisco, Campari, orange peel
The Agroni – Campari, Russell’s Reserve bourbon, Carpano Antica sweet vermouth, lemon, aqua fava, bitters
Negroni Punch – Macchu pisco, Campari, Aperol, pineapple juice, rosé, Carpano Antica sweet vermouth

Today’s special at Michael’s Genuine.

Michael’s Genuine ~ Market Special Negroni (12)

Monday –
Botanist Gin
Lychee Infused Cocchi Americano
Campari
Rinomato
St Germain

Tuesday –
Gin Mare
Sage Lime Syrup
Campari
Massican Dry Vermouth

Wednesday –
St George Terroir
Peach Infused Campari
Combier
Antica Carpano

Thursday –
Ransom Old Tom Gin
4 Roses Small Batch
Campari
Antica CArpano

Friday –
Botanist Gin
Passion Fruit Syrup
Campari
Massican Dry Vermouth

Saturday –
Love Eden Gin
Campari
Averel Sloe Gin
Cocchi Americano

Sunday –
Classic Negroni