Michael’s Genuine® Cleveland Opens Friday, April 12 in the Van Aken District

 

Here we go Cleveland! On Friday April 12, we open Schwartz’s new Ohio outpost of Michael’s Genuine at The Van Aken District in Shaker Heights! We are in the throws of practice services and getting everything tuned up from lighting and ambience, to decor and signage — understanding what the restaurant becomes when the lights go down and service begins.  It’s a feeling out process and the fine tuning is super important to bring the experience to life in the best way.

“Cleveland feels really good, and we’re so excited to finally open and get to know our new community,” says Schwartz, “For us, genuine is a thoughtful approach to hospitality – I’m a chef, but it’s as much about making fresh, simple, pure food that tastes great from quality sources as it is about a tireless attention to detail of every aspect of the dining experience for guests. As we build a new team in a new location, making sure our culture thrives is really important to us. We’ve worked hard to get here and are looking forward to continuing to grow in our new home.”

It’s good to be home away from home with staples like Slow Roasted Short Rib with romesco sauce and cipollini onion.

For the menu, Michael and Ohio-born Chef de Cuisine Vinnie Cimino wanted to incorporate some favorites from home and also celebrate some local things too.  Organized simply with sections of dishes ranging from small to extra-large like Miami, there are many ways to enjoy a meal.  An abundant raw bar with Oysters with classic mignonette, King Crab with green sambal, Snapper Ceviche, and Seafood Tower available in tiered sizes comes off the food bar and oven station — a first!  Greatest hits include Butter Lettuce with orange, duchilly hazelnuts, avocado, and shallot-hazelnut vinaigrette; Crispy Pork Belly with kimchi, crushed peanuts, and cilantro; and Wood Oven Roasted Whole Chicken with plumped currants, toasted pine nuts, and arugula. Schwartz’s upbringing in Philadelphia drew him to old world Cleveland comforts inspiring the Liverwurst Toast snack made with red onion, iceberg lettuce, and yellow mustard. A food sensitivity key makes it easy for guests to know what they’re eating, labeling dishes that are vegan (VE), vegetarian (VG), and gluten free (GF).

Embracing an open floorplan, the restaurant is designed to feel comfortable and welcoming. Guests are first greeted by the butcher block-topped bar and the main dining room behind, through a wood beam slatted partition. Warm woods, polished concrete, marble counters and vibrant red accents channel an easy energy throughout the space, anchored in the far corner by the Marra Forni wood burning hearth and raw bar display. The glass-enclosed dough room is an active workhorse for the menu, where pizza dough is proofed and fresh pastas are handmade daily. In the warmer months, the restaurant expands outdoors to an expansive 50-seat patio with umbrellas.

The beverage program, led by Michael’s Genuine veteran and The Genuine Hospitality Group’s Head Sommelier Amanda Fraga, takes a page from Miami’s approach, where cocktails, beer and wine are interesting, yet familiar, complementing what’s on the table.

“We naturally lean toward food-friendly wines, especially old world styles and classic interpretations,” Fraga explains. “When I first went to Cleveland, I was excited to see such an eclectic style of wine programs at the restaurants I visited. I’m really excited by Cleveland’s adventurous taste and desire to try something new. ”

Cocktails include beloved classic recipes as well as original house twists. Beer selections include diverse styles from local breweries, rotating on tap, as well as an extensive by the bottle list.

Situated in the heart of The Van Aken District in the historic Shaker Heights community just 9 miles east of the Cleveland city center, Michael’s Genuine Food & Drink Cleveland is located at 3427 Tuttle Road, Shaker Heights, OH. The restaurant opens with dinner service Sunday through Thursday from 5 p.m. to 9 p.m. and Friday through Saturday from 5 to 10 p.m., with lunch and brunch hours to follow with the arrival of summer. Reservations are available via OpenTable or by calling the restaurant at 216.230.8022.  For updates on Michael’s Genuine Food & Drink Cleveland visit the website and follow @michaelsgenuineCLE on Instagram.

Introducing Tigertail + Mary: Lush Neighborhood Retreat for Relaxed American Cooking Opens May 2019 in Coconut Grove

Coming Soon: An oasis devoted to vegetable-forward food and the easy village lifestyle of Miami’s oldest bohemian neighborhood on Biscayne Bay

Since announcing the project some four years ago with Park Grove co-developers Terra and Related Group, we are excited to share today the details on our newest restaurant, coming to Coconut Grove in May — Tigertail + Mary!  Following Harry’s Pizzeria’s successful 2015 debut, Chef’s second in Miami’s oldest village on Biscayne Bay is a lush neighborhood retreat for fresh, vegetable-forward American cooking, inspired by the Grove’s one-of-a-kind bohemian lifestyle, easy energy, and textured tropical landscape. For Michael, good food begins with great product, and here the menu will celebrate this notion’s ultimate expression – vegetables – as well as other fresh, thoughtfully-sourced proteins, like local seafood and meat from animals raised with care.  To get to know the restaurant and the neighborhood as opening approaches, follow @tigertailandmary on Instagram, Facebook and visit our new landing page at tigertailandmary.com.

Patio! Landscaping hasn’t fully begun but we have designs on one of our favorite Miami backyard and front lawn treasures — mango trees!

“Coconut Grove feels good I think because it doesn’t try too hard to be something. It is consistently, 100 percent itself, full of good energy and honesty. Food should be this way, too,” he explains. “We’ve always embraced this notion as a restaurant group, and as we’ve grown, it has become an extremely important lens that defines our Genuine approach in each new space we inhabit. For us it’s about food that is unhindered in its sincerity to the ingredient and the way we want guests to feel welcome when they join us. Being in the Grove in many ways reminds us of what we aspire to be, and creating this restaurant and the dining experience has been an affirmation of our commitment to know ourselves better and be who we are. We’re having fun making good food and making a place our neighbors can feel good calling home.”

Hero signage concept from Ribbit, a long time collaborator responsible for our flagship neon signage at Michael’s Genuine.

Tigertail + Mary’s space and design by longtime Schwartz-collaborators Grove-based Arquitectonica and Meyer Davis Studio (NYC) is informed by its natural surroundings, embedded at the intersection the North Grove’s two main streets and fronted by a new corner park next to Terra and Related Group’s Park Grove entrance. The restaurant offers seating for 120, including bar, main dining room, private dining room and outdoor patio. Biscayne bay breezes, marina sails and palms dotting the coastline are the backdrop, while the front lawn opens up to a thicket of neighborhood streets and homes set within a densely layered colorful tropical canopy. A winding pathway entrance is embraced by foliage drawing guests in. Textured fabrics and natural materials in the design develop the relaxed feeling of the outside environment in the dining room, and the open kitchen with hearth and charcoal grill conjures a welcoming feeling.

Always working.

The restaurant opens in mid-May and will offer breakfast bakery items from its walk-up café with seating at tables in the park, lunch, dinner and brunch. Valet parking will be available in addition to metered street and nearby garage. Look for reservations to open in early May. Walk-ins always welcome. Menus coming soon!

We are busy and looking for amazing people to help us grow in the right ways.  Please visit tigertailandmary.com where positions will be posted to apply, or email jobs@thegenuinehospitalitygroup.com with your resume for ongoing opportunities and openings.  The Genuine Hospitality Group currently operates 9 restaurants including four locations of our pizzeria brand, Genuine Pizza®/Harry’s Pizzeria®, light and airy ella pop café in the Miami Design District and several branching from our fine dining roots at now 12 year old Michael’s Genuine Food & Drink in the Miami Design District: Amara at Paraiso, quintessential Miami restaurant with waterfront dining and fresh approach to bold Latin American flavor, fresh, bold Pacific Rim flavors at Traymore by Michael Schwartz at COMO Metropolitan Miami Beach, honest Italian at Fi’lia by Michael Schwartz at SLS Baha Mar in Nassau, The Bahamas, and a second location of flagship Michael’s Genuine Food & Drink in Cleveland at The Van Aken District of Shaker Heights opening April 8, 2019. Chef’s second cookbook, Genuine Pizza: Better Pizza at Home is due out May 14, 2019 with Abrams Books.

Traymore by Michael Schwartz Opens in March, a Miami Beach Hideaway for a Fresh Taste of the Exotic

 

Cocktail testing

We are excited to announce that Traymore by Michael Schwartz will open in March with our partners at COMO Metropolitan Miami Beach.  Exploring the lighter, brighter side of South East Asia and the Pacific tropics, Chef’s new menu finds vibrant flavor and energy at the intersection of bold umami and delicate, natural freshness. Guests will experience a redesign of the main dining room, terrace and inner beach path-fronted garden, with lunch, dinner and a new bar program to start.

“I have always been drawn to the bold, bright flavors and ingredients of this part of the world and am inspired by the sense of harmony core to what the COMO brand of hospitality and healthy, delicious food is all about,” Michael says.  “For me, a restaurant is always about the entire experience not just the food and that was really important as we thought about what we wanted this place to become. The bar program channels this balance and brings it all together.”

Raw Bar items like Royal Red Shrimp coconut milk, lime, Thai basil, crispy rice; shareable, vegetable-driven small plates under ‘Market Table’ such as Scarlet Turnips with bottarga, white miso; Appetizers like Beef Carpaccio with heart of palm, kohlrabi, peanuts, burnt lime vinaigrette. Entrees include Wok Charred Wild Salmon four sprout salad, toasted pumpkin seeds, soy lime vinaigrette and sides like Stir Fried Thai Eggplant Curry. Finally, indulgent flavor-packed desserts including Black Sesame Pound Cake with coconut cream, marinated papaya, toasted sesame seed.

 

Schwartz has collaborated with longtime partners at award-winning design firm Meyer Davis Studio – designers of Amara at Paraiso and the forthcoming restaurant at Park Grove – to refresh the space, celebrating its art deco past and the integrity of existing design elements.  The Genuine Hospitality Group will oversee food and beverage throughout the property including in-room dining service and the pool area.  Brunch will shortly follow.

“Miami Beach will always be about the scene, but in this particular location on Mid-Beach we wanted to work with this idea of how losing yourself in good energy can be just as invigorating,” Michael continues. “It’s still a largely unexplored stretch, which is definitely part of the draw.  Tapping into the beach as the original getaway destination it will always be and making that more accessible to locals. It can be that for them, too. Especially!”

COMO Metropolitan Miami Beach is located at 2445 Collins Ave, Miami Beach, 33140. For more information visit traymoremiamibeach.com and follow the new restaurant and bar for updates on opening including events and menu, on Instagram @traymoremiamibeach.

Michael’s Genuine® Food & Drink’s New Northern Home Away from Home… Cleveland!

Today we are thrilled to announce in the Miami Herald that Michael’s Genuine Food & Drink is coming to Cleveland.  Slated to open at The Van Aken District of Shaker Heights in April 2019, Michael and the team are working hard to make it genuine from the ground up.  With our now 12-year old Miami Design District original an enduring bastion of exciting food built on quality ingredients, the new location will focus on keeping it simple and doing what we do best – straightforward, seasonal cooking and warm hospitality. Follow the restaurant on Instagram now @michaelsgenuinecle and news related to the opening at #mgfdcle, with Michael joining the District for its Chill & Toast event on December 1, where locals can first sample a taste of what’s to come in favorites iconic to the menu. The block-style party will showcase food, drink and shopping including food and entertainment from 6-9pm.

Our space is the corner (not yet reflecting its Genuine look in the rendering) storefront to the left of Shinola Detroit.

Originally slated to be Genuine Pizza®, the notion to take the opportunity to the next level developed quickly for the space during its buildout.

“For us, the goal of any project is to realize its full potential. Working with the team on site at The Van Aken District, and getting to know the greater area, it became apparent that we wanted to do more. More for us means Michael’s Genuine,” he explains. “Genuine is our heart and soul, and exists because of community. We couldn’t be more proud or grateful to be in the position to introduce it in Shaker Heights, where stewarding this idea matters more than anything. This is what drew us in from the get-go and will continue to motivate the experience manifested there for our guests.”

Since 2007, Michael’s flagship restaurant has defined Genuine Hospitality, the special experience that results when delicious food and thoughtful service come together, designed by a team who cares about great product and making people happy.  Locals and visitors alike embrace and crave this unique approach to dining out — some may consider the restaurant a second home, a place where they’re comfortable, that they want to share with friends. An approach built on clean, vibrant flavors and what’s abundant in season from only the best sources ignites energy in the kitchen – a dynamic environment that drives creation and a tireless pursuit of quality and consistency.

“We believe in the power of a great, wholesome food to create neighborhood and that essential energy that makes a place feel irresistible and people feel comfortable,” says Jon Ratner, Principal of The Van Aken District. “Few chefs around the country do this at the level of Michael and his team and we are really happy to be able to call his namesake our home, too. The food he brings to the table is about more than simply great taste.  It’s a welcoming culture of sharing a table with purpose — a feeling we have in common at The Van Aken District and greater Shaker Heights.”

The founding principles of fresh, simple, pure permeate every aspect of the dining experience at Michael’s Genuine. Greeted at the door with a smile and oysters piled high on the raw bar, the energy of the main dining room is palpable. Action emanates from the open kitchen with its food bar stacked with fresh ingredients pulled for the line by bustling cooks, stoking the wood oven’s flames as whole fish, chicken, vegetables and pizzas fly in and out. Whether a table or cozy booth indoors under the warm glow of red lanterns or the courtyard, there’s always a place to get comfortable. The welcoming bar is always a friendly choice, whether for lunch, dinner, or happy hour. Sunday Brunch features a weekly-changing menu of savory and sweet small plates. The restaurant has enjoyed ongoing media recognition from the New York Times, Wall Street Journal, Food & Wine, Travel + Leisure, and Time magazine and has become a fixture locally on the Eater Miami 38 list of reliably exceptional places to dine.

Situated in the heart of The Van Aken District in the historic Shaker Heights community just 9 miles east of the Cleveland city center, Michael’s Genuine Food & Drink Cleveland will open at 3427 Tuttle Road, Shaker Heights, OH 44122 in the spring.   Inspired by the Shaker Heights spirit of quality, craftsmanship and entrepreneurialism, the Van Aken District is the kind of neighborhood one dreams of – offering a unique blend of urban and suburban lifestyles in a city deeply rooted in history, culture and diversity. Shaker Heights’ new downtown is an irresistible destination with the best in local and national retail, office spaces, contemporary apartment living, and features a variety of dining experiences including sit down restaurants, outdoor patios and a 21,000-square foot Market Hall.  To get to know the area, visit @thevanakendistrict on Instagram and thevanakendistrict.com.

Schwartz Readies His Beachside Manor Announcing New Restaurant at COMO Metropolitan Miami Beach

The back porch at lobby and restaurant level.

COMO, estás. Today Michael is excited to announce a partnership with COMO Hotels and Resorts to open a new restaurant at COMO Metropolitan Miami Beach later this year in the Traymore Restaurant and Gin Bar space at 2445 Collins Ave. In addition to rolling out new breakfast, lunch, dinner and brunch menus, The Genuine Hospitality Group will oversee food and beverage throughout the property including in-room dining service. We have already begun to immerse ourselves in this beautiful new environment and are inspired to be back on Miami Beach where the spirit and soul is layered and strong. Opening is planned in time for the 2018-19 season.

“For us, it’s always about more than the food. But the food is really important!” Michael explains.  “We feel a kinship with what the COMO brand represents.  There is a commitment to both personalized service and reflecting the location of the property and its history in the space.  It’s about a holistic approach to creating a thoughtful experience for guests.”

As restaurant people, we are driven by the opportunity to create and feed off this energy, whether it’s an experience inside one of our existing spaces or developing a new one.  Despite the many projects that come across our desks, there are few that make sense to pursue — the right mix of timing, inspiration and resources, and of course how it impacts our people and the growth of the business at large.

COMO Metropolitan’s terrace, fronting a boardwalk the runs north between beach and the backyards of the buildings down Collins Ave (here facing south)

Name and concept will be announced soon, with an approach grounded in food you can feel good about eating, natural and balanced with global influences. Michael will collaborate with longtime partners at award-winning design firm Meyer Davis Studio – designers of Amara at Paraiso and the forthcoming restaurant at Park Grove – to refresh the space, celebrating its art deco past and the integrity of existing design elements.

The view from the pool (behind) back to the hotel (facing west).

COMO Metropolitan Miami Beach is a 74-room hotel occupying an original 1930s building located in the heart of the city’s famous art deco district. The hotel has direct access to the beach and a private swimming pool, two restaurants, and a COMO Shambhala Urban Escape spa. Located on Collins Avenue and 24th Street, the views stretch across the Atlantic to the east or the Intracoastal Waterway to the west, flooding rooms with Miami Beach sunshine. Interiors are by the Italian designer Paola Navone, who preserved the hotel’s art deco heritage and contrasted it with an urbane, contemporary spirit in shades of peppermint green and dusky grey with surfaces of cool white marble and shining chrome. Traymore, the hotel’s headline restaurant, offers fine Floridian seafood and the signature Traymore Bar showcases over 30 artisanal gins. The COMO Shambhala Urban Escape spa features four treatment rooms and a rooftop hydrotherapy pool.

The COMO Group, headquartered in Singapore, represents Christina Ong’s unique vision of contemporary living. The Group encompasses the hospitality collection, COMO Hotels and Resorts, which offers personalised luxury travel experiences through individualised service, a commitment to holistic wellness, and award-winning cuisine. Each hotel is developed in response to the destination it inhabits. The Group also includes the international luxury fashion retailer Club 21, the award-winning wellness concept COMO Shambhala, and the philanthropic COMO Foundation. Get a glimpse of their beautiful destinations and follow along for the adventures on Instagram @comohotels.